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<click here to enter the index of interviews> |
An Interview |
With |
Ben Benjamin |
Creator Of Superbad.Com |
Conducted By |
Michael Williams |
on |
July 9th, 2001 |
GalleryMWC: hello Ben HelloOctopus: heya, that was my other screen
name. HelloOctopus: I forgot which one I told
you. GalleryMWC: that’s funny... I get a lot of
people Iming me from the mulletsgalore.com interview I did... most of them
don’t like me HelloOctopus: ah, I thought maybe it was
something like that. GalleryMWC: So should we turn this into an
interview? HelloOctopus: sure, if now's a good time for
you. could be okay for me. GalleryMWC: yeah it is good for
me... HelloOctopus: okay, then. HelloOctopus: hit me, cap'n! GalleryMWC: So maybe you should tell me when
and how you started working on the computer. HelloOctopus: oh wow. I had a TI-99/4a when I
was a kid. but also I used to draw "machines" when I was even younger than
that; it was some of the first stuff I used to draw--reel-to-reel
computers. anyway, when I was like 12 or so is when I first started
messing on the old TI. GalleryMWC: I don't even know what kind of
computer that is... what were you doing on there? HelloOctopus: I think once I learned to
program a little bit, I was mainly making terrible games. I had one huge
choose-your-own-adventure type game I was working on. And some Dungeons
and Dragons rip-off. Bad stuff. (It's a Texas Instruments. They sold them
in Toys R Us and Bill Cosby was the product spokesperson.) GalleryMWC: How long ago was
this? HelloOctopus: I think it must have been early
1980s. Or maybe mid-1980s. I
don't know the specific date. I'm guessing 1984. HelloOctopus: Or maybe 1983-1985. HelloOctopus: something like that. GalleryMWC: is there some kind of cohesive
narrative which leads you from where you were then with computers to where
you are now with computers? Or did your work with and view of computers
change radically at a certain point/s? HelloOctopus: that's a good question--all good
questions so far. I guess the cohesive narrative would just be the story
of my life up until this point. I work on a computer now, so that changes
how I engage with the machine, I think. computers are more powerful and
can do more now, which changes how I work with them and point of view. but
I dunno that there's been any radical change, just gradual shifts. (your
question is much better than my answer.) GalleryMWC: Okay, well, do you do any work
design, art, or otherwise outside of the computer? HelloOctopus: I do. GalleryMWC: what is the difference between
the two? How does making a piece of art (or whatever you want to call it)
on the computer change the way that you make it? HelloOctopus: (oh, another good one!) Well,
there's a super interesting way that it changes how people interact with
it later--if it's still "trapped" in the computer, then its audience is
limited to those with access to a computer--but that's not your
question... HelloOctopus: I think making art on the
computer is slightly less satisfying because it's more abstract, removed
from the physical. But in other ways more satisfying because you're using
this tool that extends what you're capable of doing; so, on computer, I'm
able to make a "thing" that looks like what that "thing" would look like
if it was made by a professional maker of that kind of "thing." If that
makes sense. GalleryMWC: people do the same thing with
sculpture... using real mass produced objects... is that what you
mean? HelloOctopus: hmmm. I’m not sure. I think it's
not exactly what I mean. HelloOctopus: using objects is one thing--and
that's true in both computer-made and hand-made stuff.... HelloOctopus: ...but maybe I’m talking more
about making something that looks like a real album cover for example.
like, on computer I can make
an album cover that looks 100% like a real album cover put together
by a major record label. that's a dumb example, but less dumb than just
saying "thing."
HelloOctopus: (I think it's another good
question, but I’m going to stop saying that after every question.)
sometimes satires or parodies. sometimes just seeing if I can make the
thing with no other motive than the goal of creating a realistic
imitation. GalleryMWC: like a false reality? like the
Mao brand graphic? HelloOctopus: maybe. maybe it's a false
reality. but it's informed by real reality. maybe it's a parody of the
real reality of Mao and how he turned his face into an icon like a brand.
I haven't thought about that one in terms of it being a "false reality,"
but I like the idea. GalleryMWC: Okay... is superbad the base of
all artistic computer work that you do or is superbad an artistic computer
work? HelloOctopus: the second one, I guess. or
neither. it's not quite ALL the artistic computer work I do, although for
about 5 years, it pretty much was. superbad is an artistic computer work,
itself, but it also is kind of like 200 works lumped together to form one
big work. so....hopefully individual pages stand alone as works, but also
the whole thing is a work. GalleryMWC: so you make other computer art
works that are completely separate from superbad? HelloOctopus: sure. GalleryMWC: can these things be found on the
internet or what happens with them? HelloOctopus: There's one thing I did for a
museum in Korea. I think that's still up online. And there's a bunch of
stuff that was online and isn't anymore because no one paid the ISP. Plus
the odd page here and there in geocities or whatever. Oh, and there's some
stuff that's just on my hard drive. (weird--I switched into sentence case.
I wonder why that is.) GalleryMWC: So is this other stuff as dense
as superbad or are they sort of the types of things - just single pages -
which we might find on superbad, or is it neither of these
things? HelloOctopus: None of it is as dense as
superbad. there are some single pages. The thing for Total Museum was
(hopefully) dense but had to be much smaller because I really only had a
week or two to put it together. GalleryMWC: Okay... All these people are
talking after this years whitney biennial: "this is the first time that
the whitney has allowed a new form of art since 1970 something when they
declared video to be art" What do you think of this? Do you think that
computer art is really a new form of art? Can there really be new forms of
art? Is it not that art ideas are just being brought onto the
internet? GalleryMWC: maybe it is just more obviously a
new form of art? like every year they are actually letting in new kinds of
art but with this - which is made in an overtly different manner - it is
easier to say "this is new" ? HelloOctopus: to me it doesn't seem like it's
a huge leap to do art that's on the web. and using a new medium for the
creation of art doesn't really seem like a big deal to me. there's stuff
about the medium that makes the art done for it very different. but it
seems to me like the stuff I’m doing on the web is a pretty natural way to
use the medium. and to an extent, I just started doing superbad and people
started calling it art and I said, "okay, if calling it that is what makes
it make sense." HelloOctopus: did I answer the question? seems
like the answer to this could be discussed for days and days. (your font
changed. are you cutting and pasting now?) HelloOctopus: (okay, now I’ll answer the 2nd
question) is it a new form of art? umm, I guess so, just because you
couldn't do art in that form prior to 1994 because that form didn't
exist. GalleryMWC: yeah sorry I am cutting and
pasting... I am just coming up with the questions in word as we
go... HelloOctopus: it's totally fine. cut and paste
away! At this point I
tried to send another question and when The "send button was not allowing
me the pleasure of clicking it I noticed that ben had signed off. A few
moments later the phone rang, andy answered it and called me over to it. A
man said "hello... this is Ben Benjamin." Ben then told me that his
computer had crashed and that for one reason or another his AOL Instant
Messenger was not able to sign back on. I asked if he would like to
continue at a later time, he said "Oh! Wait! I think it might be... yes it
seems to be... It is working!" He told me that he had another hour and a
half of free time but that at 8 he would have to go. I said that was fine
and just before hanging up told him that I would "see (him) in
there." HelloOctopus: okay. back. GalleryMWC: it was good to talk to you on the
phone. HelloOctopus: yeah. neat! GalleryMWC: okay... back to the issue of
density of content on superbad. I think I have read you (or someone else)
say that this is in some way a mirror of the density of the internet. So
are there - like with the internet - great distinctions between one page
and the next? Or is each page constructed with a similar idea/motive? Or
are there a couple of motives here which we see repeating? ...Okay... what
are your motives...? HelloOctopus: wow, I don't think I said that
about the density of the internet, but I like that someone's reading
metaphors into it. hmmm, some pages on superbad relate to the next page,
but many of them don't. (just like the internet?) and yeah, there are a
lot of different motives for the pages on superbad for
sure.... HelloOctopus: motives include: making fun of
something that's annoying, playing math games with what's possible in
javascript, learning how to do something, breaking some rule about
interface design that some expert has proclaimed (in order to test its
validity), having fun making stuff, getting demons out of my head, ....
probably there are others -- what are some others that I’m missing
here? GalleryMWC: telling stories HelloOctopus: yes, good one. HelloOctopus: also showing something that I
think is funny GalleryMWC: you lived in Japan for a while
huh? HelloOctopus: yes. HelloOctopus: how'd you know? GalleryMWC: I think I read it in the rhizome interview... HelloOctopus: oh, that's right. I think I was
in Japan when I did that interview. I think? I forget now. GalleryMWC: it seems like people associate
Japan with GOOD DESIGN and so maybe that is why it was mentioned but what
is that place like? how did living there effect or IMPROVE your
design? GalleryMWC: and what do you think about my
theory about Japan and design? HelloOctopus: oh, in a lot of ways, I think
the association of Japan with good design is fairly apt. wow, that's a big
question--what was the place like? I mean, it's an island and there are a
lot of people (120 million? I want a fact-checker on this) living in a
relatively small space (70% of the land is mountains and whatnot that
aren't even inhabited) so spaces and even appliances NEED to be
well-designed for people to be able to live there.... GalleryMWC: whereas here we have so much
space we can afford to have crappy design. HelloOctopus: Exactly! and answering the last
part of the previous question: living there definitely improved my design
sense. I just saw solutions that I would never have seen here. and the
restrictions on design are so totally different there. there's not a huge
market for poorly-made products there (unlike say America). and things can
be cute without alienating men who buy them. HelloOctopus: or women (who actually do more
of the purchasing of products there). GalleryMWC: It is all very different with the
internet though where the space is unlimited. HelloOctopus: hmmm. space, yes, sort of.
bandwidth, no. GalleryMWC: right but did seeing economical
physical design effect the way you designed for virtual space? HelloOctopus: that's a deep question. gimme a
second for this. (also phone call, be right back.) HelloOctopus: (sorry about that.) HelloOctopus: I think so. GalleryMWC: no problem GalleryMWC: do you know how it effected your
design? HelloOctopus: I had to find solutions to new
problems, which, that informed my design solutions to old problems. if
that makes sense. GalleryMWC: yeah that does make sense. could
you give me an example though? HelloOctopus: it made me more interested in
cute. but I was already interested in cute. other than that and the above
answer, I dunno if I can articulate the effects or think of a good
example. GalleryMWC: Okay HelloOctopus: I did a bunch of superbad pages
while I was in Japan. unfortunately, when I was switching ISPs, most of
those pages were lost., GalleryMWC: were they radically different
from what we see on superbad now? HelloOctopus: hmm, I don't think so. seems to
me like all the stuff on there right now is fairly diverse, so it would be
hard to make stuff radically different from all of that. GalleryMWC: right GalleryMWC: cut and now pasted: GalleryMWC: Maybe the most distinctive thing about superbad is
that there is no interface. I think actually that there are some (I’m
thinking of Garfield in
particular) but a visitor is kind of forced to find them and then once
they click something the interface is gone again. GalleryMWC: You can keep pressing the back button on your browser
and eventually think that you have seen everything as you slowly watch all
of the little textual links turning colors. What is the benefit
(functional or otherwise) of this type of non-interface interface? Is it
just the mimicking of the nature of the internet type of
thing? GalleryMWC: also as far as I know there is no way to find out
what it is or who made it. HelloOctopus: oh, yeah, I think you've
described it right--not no interface but almost no interface. maybe
semi-interface. the function is more of a work-around than a statement
about the internet. I had all these disparate pages--how should I connect
them? well, it doesn't matter if anyone's able to find them again, so I’ll
just sort of randomly string them together. then when that got too
annoying, even for me, I added what you referred to as the Garfield page,
which I think of as 'the trunk' (because sometimes it's Garfield,
sometimes it's the trunk of a pinto hatchback...which really doesn't have
a trunk, but whatever). HelloOctopus: yeah, there's no easy way to
find out what it is or who made it. not within the site
anyway. GalleryMWC: and so what does that mean... you weren't looking for
credit but you have somehow found it? HelloOctopus: maybe, yeah. it's more about the
process of making it than credit, I think. HelloOctopus: also the anonymity is because
who made it is so much less interesting than the thing itself. GalleryMWC: But people are so crazy about the personality behind
the art these days. It is almost the most important aspect of some
people's work. Obviously you aren't into it. GalleryMWC: ? HelloOctopus: I like making things. that's
what I’m into. that's more fun than being a personality that people can go
crazy about, I think. not that I have a ton of experience with the being a
personality thing. GalleryMWC: Still you must have done something to promote the
site... GalleryMWC: ? HelloOctopus: I told friends about it. and
family. then it mostly spread by word of mouth. I don't say no to many
interviews. but I never go out of my way to promote it, really.
self-promotion is not a strong point for me, nor do I get a lot of
pleasure from it. GalleryMWC: It is an emotionally draining thing to do -
self-promotion. HelloOctopus: maybe so. HelloOctopus: do you do it
yourself? GalleryMWC: I did do it very well for a while. HelloOctopus: and why was it was
draining? GalleryMWC: it is fun but ultimately destructive because (maybe
just for me) it promotes the presence of big ups and then big
downs... HelloOctopus: interesting. so did you stop
doing it? GalleryMWC: Yes. It just gets ridiculous and sort of shallow even
if you are faking it.... HelloOctopus: yeah, so I’ve never really
gotten too into it. I guess I’ve been super lucky that I haven't had
to. GalleryMWC: yeah... it's influenced by so much desire... those
types of things seem to end up bad GalleryMWC: But GalleryMWC: I heard that you raise ducks? HelloOctopus: you did? GalleryMWC: yeah I did... HelloOctopus: where did you hear
that? GalleryMWC: I read that on a website which was promoting a book
which included the work of 100 designers. The bio said that you have
raised the largest duck in northern California. GalleryMWC: Is this true? HelloOctopus: oh, that. well, I think it was
translated incorrectly. GalleryMWC: what was it supposed to say? HelloOctopus: I never raised ducks. I’ve
raised the occasional goose. my geese have won awards. mostly just 4-H
stuff from when I was a kid. but the largest duck in California thing;
that's a misunderstanding. GalleryMWC: so do you still raise geese? How does your rearing of
geese effect your work on superbad? HelloOctopus: I don't raise geese anymore.
it'd be tough to do that in san Francisco. I think having experiences like
that with animals as a kid totally influences how people do whatever work
they do. GalleryMWC: did you grow up in a pretty rural place? HelloOctopus: (with geese, they can be so
mean. you have to be alert and attentive.) I did. fairly rural. sort of
suburbs/farmland area in Indiana. HelloOctopus: where the suburbs meet the farm.
literally. GalleryMWC: What was that like? HelloOctopus: hmm. good and bad. being able to
walk to a creek and play in a creek is mostly good. having trees and grass
to play on is good. the suburban conformity thing that happens is pretty
bad, though. having animals around, mostly good. having growing things,
good. etc etc. GalleryMWC: how do you think you were effected psychologically by
having those two extremes right in front of you - the natural farmland and
the developed suburbs GalleryMWC: ? HelloOctopus: I don't know. I’ll go with
something about standing in 2 worlds. how does that sound? GalleryMWC: that’s okay. GalleryMWC: well is there anything that you want to say about the
medium of the computer and working on it? HelloOctopus: well, who's your
audience? GalleryMWC: maybe you should do one for the art history books and
then one for the mulletsgalore fans. HelloOctopus: okay. here goes... HelloOctopus: dear art history book readers,
focus on the medium insofar as it informs the content of the message but
not so much as to ignore the message itself. HelloOctopus: dear mulletgallore
fans, HelloOctopus: please don't harass me or
Michael on AOLIM, thanks! GalleryMWC: oh and I think I should also ask what it is about
working with animals as a kid that is so influential to whatever you
choose to do? HelloOctopus: well, less about working with
animals than not being detached from that part of life, I think. my "cow"
isn't just this packaged abstract meat product, like it seems like it is
for a lot of folks. GalleryMWC: right... so it kind of ties what you see in the city
and in technology somehow back to nature? GalleryMWC: or you at least know what nature is while you are in
the city? HelloOctopus: yes, nature...design...nature
doesn't mess up much. nature = good design. something like
that. HelloOctopus: yes, I think someone who's
totally immersed in the computer kind of loses touch with something real.
I guess I’m totally stating the obvious here. so, never mind. GalleryMWC: yeah but some people grow up in the cities, more and
more kids are gonna grow up on the internet instead of playing in creeks
and running away from skunks. GalleryMWC: its obvious now but maybe not in a few
years HelloOctopus: cities have a lot to offer too.
I don't wanna come down on cities. but for me, growing up more rural has
been good because I can feel comfortable in cities or in the suburbs (sort
of...maybe not) or in rural places. GalleryMWC: and do you think that this does or does not work the
other way around? HelloOctopus: hmmm, it's always struck me as a
more difficult transition to make, just based on friends of mine who grew
up in cities, but really it probably just totally depends on the
person. HelloOctopus: (oh, also, speaking very
generally, cities have a wider variety of people representing a wider
variety of cultures, and I think that's a good thing to grow up
around.) GalleryMWC: that is true. HelloOctopus: which part? GalleryMWC: about all sorts of different people in cities being a
good thing to grow up around HelloOctopus: yeah. did you grow up in a
city?> GalleryMWC: no I grew up in a rural one roaded town in
Pennsylvania... then I moved to a small city (providence) when I was
13 HelloOctopus: yeah, and do you feel like you
could live in either type of place? GalleryMWC: definitely I do.. I also feel that people who live in
cities but came from the country are generally very interesting people
with often strange eccentricities and a lot of spirit/wildness (obviously
this is a biased opinion). HelloOctopus: right. I think a lot of friends
of mine who are now in cities but grew up in the country have a great
perspective on things. GalleryMWC: I think you learn to be a bit of an explorer in the
country... digging around and imagining lots of strange scenarios out in
the woods HelloOctopus: yeah, I agree. GalleryMWC: and then that carries on into your experience of a
city... HelloOctopus: finding worms and old bottles
and stuff. GalleryMWC: old broken plates? HelloOctopus: yep! GalleryMWC: abandoned wells? HelloOctopus: hahaha, exactly. exploring
abandoned wells. experimenting with flaming sticks. seeing what happens
when you roll around in a prickerbush. GalleryMWC: building houses for the gnomes... GalleryMWC: and boats HelloOctopus: yup, boats. treeforts. building
worlds to explore when you're playing "planet of the apes and
cats." GalleryMWC: And now we are talking through the
internet HelloOctopus: our amazing world. GalleryMWC: truly truly so HelloOctopus: what's your favorite interview
you've done so far? GalleryMWC: well which ones have you read? HelloOctopus: I thought I’d read almost all of
them--or skimmed most of them anyway. but then there was all that mullet
stuff that I hadn't seen before and also the second one from the top that
I hadn't seen. GalleryMWC: I like this one because I we have come to just be
talking it is no longer an interview really... that is nice. I liked the
one with Michael Rees.. and the mullets one I thought was surprisingly
good HelloOctopus: it's too bad the mullets one
isn't up anymore. I don't really remember it. GalleryMWC: it is still up HelloOctopus: oh really? all I found was a
notice about it being taken down. is it up but hidden? GalleryMWC: do you mean the interview I did or the site
mulletsgalore? HelloOctopus: the interview. GalleryMWC: there is one interview I took down with a mullets fan
because he had threatened me but the interview with J666 the mulletsgalore
guy is still up GalleryMWC: I will send it to you... HelloOctopus: oh, okay. cool,
thanks. HelloOctopus: how do you decide who to
interview? GalleryMWC: I want to interview people who are actively doing
something which sits nicely in the current state of affairs in this
country/culture... GalleryMWC: But really anyone who is doing something specific and
dedicatedly HelloOctopus: that's neat. I was going to ask
about "sits nicely" but then you kind of answered it. GalleryMWC: and anyone who has acquired my attention with some
sort of fame HelloOctopus: so all the interviewees are sort
of famous? GalleryMWC: no HelloOctopus: I see. some sort of fame. just
means they've gotten your attention? GalleryMWC: you, mullets, allmylifeforsale I think that is
it... GalleryMWC: well in these cases they have just been pointed out
to me or I have read about them... HelloOctopus: the cam girl I think also
qualifies as having a degree of fame. everything is a degree of fame I
guess. GalleryMWC: yeah definitely Meenk as well GalleryMWC: a degree... HelloOctopus: are any of them friends of
yours? HelloOctopus: like prior to the
interview? GalleryMWC: yeah... Shane, Justin, Andrew Siegfried, Michael
Rees, HelloOctopus: ok. that's what I was wondering
about the consultant, specifically. GalleryMWC: Will the consultant GalleryMWC: yeah HelloOctopus: funny that I remember what they
did but not their names. which I guess makes sense because you're
interviewing them about what they do. GalleryMWC: yeah and it has their screen names rather than their
names HelloOctopus: right. GalleryMWC: so what are you going to do now that it is
8? HelloOctopus: oh, my girlfriend had a meeting
until 8. I was thinking I’d maybe make dinner for us both. but now I’m
thinking that maybe she ate at her meeting. GalleryMWC: well, is there anything else that we need to talk
about in this interview? HelloOctopus: hmm, I don't think so. but you'd
probably know better than I would. GalleryMWC: Well what are the topics that most urgently press on
your mind? HelloOctopus: right now....the things pressing
on my mind relate to the city of los angeles, the television format of the
sitcom, and Gettysburg PA, and what I’m going to make for
dinner. GalleryMWC: are you watching a sitcom? HelloOctopus: no. but as a general project,
I’m studying the genre. GalleryMWC: have you seen "that's my bush"? HelloOctopus: no. unfortunately, I don't have
cable. is it good? HelloOctopus: (getting cable is also pressing
on my mind.) GalleryMWC: it is really bad. but it is kind of mocking the genre
maybe.,, HelloOctopus: that's sort of what I’ve heard
about it. exactly that, actually. I’m curious. I’d like to see
it. HelloOctopus: it'd be a better trick to mock
the genre while also making a good show, it seems. GalleryMWC: it certainly would but it is also a good trick to do
a bad sitcom about the president of the united states HelloOctopus: oh, that's true! HelloOctopus: yeah, I totally want to see
it. GalleryMWC: anyway so what about los angeles? HelloOctopus: oh, in a couple months, I’m
moving to los angeles. so I’m also studying los angeles, thinking about it
a lot--in order to make the move easier, and also just because it's
interesting. GalleryMWC: cool... well if you don’t have any closing statements
I would like to ask if I can steal some graphics from superbad to include
with the interview. HelloOctopus: sure. everyone does. what do you
think you'll steal? GalleryMWC: any suggestions? maybe a portion of something that is
cut up... GalleryMWC: I might do some remixing of your design HelloOctopus: yeah, or maybe stuff we talked
about. all the magazines tend to like this one:
http://superbad.com/1/superbad/sbad.html HelloOctopus: yeah, do some remixing! GalleryMWC: thank you for the interview. HelloOctopus: thank you. it was
fun. GalleryMWC: good luck, have fun, take cae, GalleryMWC: care HelloOctopus: bye now. you too. I’m going to cook some spaghetti now, I think.
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